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Greater Expectations: The American Forest’s Potential

Texas Forestry Museum

Sound | 1980s

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  •  Actor and tree farmer Andy Griffith in North Carolina  
  •  Max Peterson, chief of the US Forest Service from 1979 until 1987, stresses the importance of growing more trees to meet the population demand 
  •  Griffith discusses the importance of maintaining private woodlands and increasing productivity 
  •  Bill Reilly of the Chesapeake Corporation of Virginia, a paper and packaging company that began in 1918 and filed for bankruptcy in 2008 
  •  The Pacific Northwest produces beautiful trees that are susceptible to disease and insect attacks 
  •  Peterson explains the reasons behind tree decay 
  •  The Willamette National Forest 
  •  A district ranger describes the bounty of old growth timber in Willamette National Forest  
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Greater Expectations is a 1980s educational film presented by the American Forest Institute that strives to educate the viewer about the importance of forest management. The narrator is famous actor and tree farmer Andy Griffith, who was a member of the American Tree Farm System and who maintained a private farm in North Carolina with the help of forester Quentin Bell. Griffith, along with actress Andie MacDowell, musician Chuck Leavell, and former President Jimmy Carter, made numerous PSAs and short films about the methods, benefits, and setbacks of tree farming. In this film, Griffith describes numerous threats facing the renewable resource, including population increase, decaying wood, and poor tree management. He also encourages community engagement and private tree farming to ensure timber production for future generations.