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Pearl Beer Square Dance

Bernice Reynolds

Sound | ca 1950s

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  •  The formula for Pearl beer originated at the Kaiser-Beck brewery in Bremen, Germany. It was first brewed in the United States in 1886 at the San Antonio brewing company. 
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This 1950s advertisement for Pearl Beer features local San Antonio television personality Thomas Reynolds inviting square dancers to "join the swing to Pearl... the three x brand in big demand!" Established in 1883, the Pearl Brewing Company was based in San Antonio and distributed across the state. In 1977, Pearl was acquired by what is now known as the Pabst Brewing Company. While the Pearl Brewery in San Antonio closed in 2001, the beer is still in production at Miller Brewing’s Fort Worth facility.