RadioShack Commercial, no. 1

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RadioShack Commercial, no. 1

Bert Rodriguez

Sound | 1987

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RadioShack customers have the whole world in their hands
Introducing the new mobile car phone

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Cellular telephones today are significantly different from the ones being offered for sale in this 1987 RadioShack advertisement produced by Dallas-based firm Visual Presentations. In 1963, for roughly $300,000.00, RadioShack was purchased from its founders by the Fort Worth, Texas, based Tandy Corporation. The Tandy Corporation had started as a leather company leading to RadioShack briefly being named "Tandy Radio Shack & Leather," though the company soon narrowed its focus to the consumer electronics market. Today RadioShack is a nationally recognized chain headquartered in Fort Worth.

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